In the course of 2018, we have shared plenty of stories from our customers that has become an inspiration to the Indonesian people. Through our Indonesia Bi5a! Movement, we’ve succeeded in collaborating with 71 local communities and brought more hundreds of thousands visitors to 9 big cities in Indonesia.
Our Target in 2019: #YangKamuMau
This year, we want to be the reliable friend that our customers can count on and continues to give support. Not only that, we also want to be the best buddy that understands what our customer wish for the most. We’d like to help our customer become #YangKamuMau (Kamu here means the customers).
Miroslav Hlavac, our Chief Marketing & Strategy Officer announced that in 2019, #YangKamuMau campaign will be filled with various activities that are designed to inspire and give support for the Indonesian people. Some issues will be highlighted, such as lifestyle and financial inclusion.
#YangKamuMau campaign began with Bintang Lapangan, a national level talent search that was made to motivate the young generation in becoming soccer stars. Why sports? Well, we believe that “Fairness” as one of our values can be found in that activity.
In collaboration with AFS, the selection of Bintang Lapangan will be held in 3 cities:
- Jakarta - February 9th – 10th, 2019 in ACS field
- Bali - February 23rd – 24th, 2019 in Ngurah Rai stadium
- Bandung - March 9th – 10th, 2019 in Secapa AD stadium
6 winners will get the opportunity to receive a one-year scholarship from Asia Football School and the chance to compete in an international tournament in Singapore.
So, what are you waiting for? The door is wide open for your siblings, children, cousins… become the next Bintang Lapangan and fulfil that wish #YangKamuMau. for more info:https://www.homecredit.co.id/bintanglapangan
